How a Book Can Build Your Business

How a Book Can Build Your Business – What to do next….

February 16, 2012 | Author Krishna Everson

 

Elah Says… “ Here is a Blog from a Talented Lady friend of mine in Australia.

I know you will enjoy this, I did.”      “Blogging is sharing”

There are many reasons for writing. They can include to create a keepsake or legacy, to build your business, to fulfill a client need, or to share your passion or make a difference.

Today I had the opportunity to venture inside the brain of Editor, Alex Mitchell of Author Support Services, and serial Author, Kama J Frankling, to discover what we need to consider when writing our books and how to complete them and get them published.

Here is the replay if you missed it: http://instantteleseminar.com/?eventid=26562405

Having both the EDITOR and AUTHOR perspective was invaluable. Here’s a bit of a summary of  what we covered on the call:

  • HOW A BOOK CAN HELP YOUR BUSINESS
  • Give you a competitive edge
  • Help you stand out in a crowded market place
  • Help potential prospects make an informed decision about working with you
  • Position you as a leader in your field which attracts clients
  • Attracts a higher quality of clientele

WHERE TO FIND YOUR BOOK CONTENT

  • Put commonly asked question into a book, addressing them in detail
  • Blogging
  • Word files on our computer
  • Ideas collected over time
  • Questions and conversations had on social media
  • Workshop content we’ve done in the past

WHAT TO CONSIDER BEFORE YOU START WRITING

  • Why are you writing
  • Who are you writing for
  • What needs to be written now, and what can wait
  • How to decide what project comes first
  • What your marketplace wants to know

WHERE TO BEGIN RESEARCHING YOUR BOOK

  • Your client list – who’s your market? How to narrow it down
  • What questions are your clients asking?
  • Use social media for insights
  • Send surveys to your database

STEPS FOR STRUCTURING YOUR BOOK

  • Go through your info and classify it into bundles, topics or sections
  • If you’re creative – just write! Don’t worry about sections yet

STAYING MOTIVATED TO COMPLETE YOUR BOOK

  • Stay in tune with your why and your purpose for writing your book
  • Prioritise time for writing. Fit it into the structure of your day

BOOK PUBLISHING TIPS

  • Tips for formatting
  • Publishers and self publishing
  • Editors look at it from a reader perspective, such as consistency, having it in the right order, and structures that make sense, so that it is a quality product.

You can listen to the full replay here: http://instantteleseminar.com/?eventid=26562405 

Do you have a book idea, or one already published? Please share it with us here…..we’d love to hear about it!

Happy writing….

Krishna

Elah Says “ I hope You Enjoyed that and got something good from it I sure did that’s why I posted it here.             You can read more on Krishna’s Blog here .”

http://healthymarketing.com.au/2012/02/13/dos-and-donts/

Remember “Blogging is from Heart to Heart”


All the BEST To you and Thru You.

success@elah.ws

 

 

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